Why Personalization Matters

In this episode of What CEOs Talk About, host Martin Hunter discusses the genesis of Gainful with Eric Wu, from the start where Eric was simply mixing the raw ingredients of protein powder for his own nutritional needs while in Georgetown, through the Y Combinator program, and into the realization of the current successful business model. Martin and Eric explore key components of being a successful start up, where inspiration comes from, and lessons learned along the way.