Why Suffer?
Starting his career in finance and acquisitions, Peyton Jenkins pivoted in the midst of 2008’s tumultuous financial market to pursue his passion in suiting and custom wear. Attributing his drive to his own need for custom fitting, Peyton co-founded Alton Lane, a leader in premium custom menswear that brings luxury craftsmanship and personal style to suiting, formalwear, sportswear, footwear, accessories and more. Creating a unique process that celebrates individual style and pioneering a virtual custom fit algorithm, Peyton and his team at Alton Lane turn customers into designers with “Made For You” trimmings, fabrics and fits—precisely tailoring down to the millimeter and servicing clients from the comfort of their homes. Peyton is a proud Virginian and loves exploring the rich history and happenings of his home in Richmond, where he lives with his wife and kids.
Here’s a glimpse of what you’ll learn:
Peyton Jenkins’ formative years in Virginia
The things Peyton learned teaching in England in his early twenties
The course Peyton taught in England on the Reality of Warfare Through Film and how it led to a visit to Auschwitz-Birkenau
Mental health struggles Peyton went through with depression in college
How finding a psychologist contributed to Peyton’s mental health stability
Why suffering is important in refining who we are
How COVID reshaped what people wear
How Peyton’s clothing company, Alton Lane, is shifting to meet custom clothing needs remotely
Why a good blazer is a key item of clothing for men
The book inspiring Peyton right now and why
In this episode…
Content Warning: Discussion of the Holocaust, Auschwitz-Birkenau, and child deaths in war.
Peyton Jenkins has experienced many things that inform how he approaches his business now. From his start in Virginia and through formative experiences in his early twenties teaching history overseas, he has a very thoughtful approach to entrepreneurship.
Peyton Jenkins shares his struggle with mental health and how he views suffering through a lens of positivity as a result. It is through suffering that the most important skills are learned. Peyton speaks candidly about the very clear view his therapist gave him at the start of therapy and how it anchored his progress.
In this episode of What CEOs Talk About, host Martin Hunter and Peyton Jenkins discuss exactly how COVID shifted clothing expectations and how Peyton’s company Alton Lane is rising to meet the new expectations. Peyton shares clothing design perspectives, Alton Lane’s advances in custom fitting, how a blazer works for any occasion, and why understanding your needs is so important, both personally and professionally.
Resources mentioned in this episode:
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